Google Ads & Websites Built
for Service Contractors
A conversion-focused lead generation system tailored to your trade, your market, and the jobs you actually want more of.
If You Don't Control Lead Flow
You Don't Control Revenue
- —Relying on referrals and word of mouth?
- —No website, or an underperforming one?
- —Weak online presence, inconsistent leads?
- —Missing leads without realizing it?
What Happens When
You Build a Lead System
- Your website turns traffic into qualified leads
- More predictable leads from Google search
- Clear visibility into where every lead comes from
- A stronger foundation built for long-term growth
Built for Contractors
Ready to Grow
From inconsistent lead flow to structured, predictable growth.
Not built for short-term marketing experiments.
Three Ways We Grow Your Business
Every service is built around one goal — more of the right jobs, from the right leads, at the right cost.
Contractor Website Design
Conversion-structured websites built around your highest-value services — not generic templates.
Learn more →Google Ads for Contractors
High-intent campaigns targeting buyers ready to hire — not tire kickers burning your budget.
Learn more →Free Resources & Guides
Practical contractor marketing content — real strategies you can use before spending a dollar on ads.
Browse resources →Built for the Trades That Build Everything
We don't do generalist marketing. We specialize in service contractors — the crews that do real work.
Get the free lead guide and 5-step contractor growth roadmap
Built for contractors who want a clear path to consistent lead flow, more high-value jobs, and long-term growth.
Build the Infrastructure First
Then Activate Performance
Two-phase system designed for predictable contractor growth.
Lead Foundation
Conversion-Focused Website Rebuild
Conversion-structured site architecture with integrated baseline tracking. Built for growth.
Typical build time: 1–2 weeks
50% deposit to begin • 50% prior to launch
- Conversion-focused site structure built around your highest-value services
- Structured to support predictable and consistent inbound lead flow
- Integrated form and call tracking — every lead source attributed
- Built to become a scalable, revenue-generating digital asset
Scale with Ads
Google Ads Lead Generation & Optimization
Structured campaign management designed to produce consistent, high-intent service leads.
Ad spend cost is separate
Recommended $1,000–$2,000 ad budget
- Conversion tracking tied to real calls, form submissions, and booked jobs
- High-intent keyword architecture targeting revenue-driving services
- Ongoing bid optimization and performance refinement
- Budget scaling based on cost-per-lead and lead quality metrics
Website Care + Growth Support
Ongoing website oversight, minor edits, and hands-on growth support
Month-to-month optional plan
Ongoing website support and growth guidance
- Frontend/backend website oversight
- Minor edits, updates, and support
- Weekly strategy call for direction
- Support with outreach strategies
Ideal for contractors who want ongoing website support, consistent improvements, and strategic guidance as they grow.
Start with the foundation. Add support if you want ongoing help after launch.
From Generic Theme
to Revenue-Driven
Infrastructure
Restructured a licensed electrical contractor's site to drive higher-ticket service jobs and measurable inbound demand.
Before
- Pages built without conversion structure
- Generic with no revenue structure
- No tracking or cost-per-lead visibility
- Weak call-to-action visibility
Rebuild
- Conversion-focused site architecture
- Structured for measurable demand
- Lead flow architecture built for scale
- Revenue-structured site architecture
Infrastructure Layer Added
- Full call and form attribution installed
- Conversion tracking tied to service pages
- Service hierarchy built around revenue jobs
- Architecture built for paid search scaling
The focus wasn't design. It was structured conversion architecture built for measurable growth.
Most Contractor Websites Exist. They Don't Perform.
They're not engineered to generate measurable, high-ticket inbound demand.
Structural Issues
- Generic sites with no conversion flow
- Generic with no strategic architecture
- No clear service hierarchy or positioning
- No built-in tracking for performance
The Business Impact
- Inconsistent and unpredictable lead flow
- Money spent without tracking results
- Lower close rates on higher-ticket jobs
- Revenue that fluctuates month to month
Common Questions
What if I do not have a website yet?
That is completely fine. Lead Foundation is designed for contractors who either have no website or have one that is outdated, unclear, or not helping convert leads.
Do I need Google Ads right away?
No. The goal is to build the right foundation first. For many contractors, that means improving the website, messaging, conversion flow, and tracking before paid traffic is added.
What trades do you work with?
We work with licensed service contractors across the trades — electricians, excavation contractors, tree service companies, plumbers, general contractors, and more. If you're a licensed trade business wanting better leads, we can help.
How does Google Ads pricing work?
Google Ads management is $500/month. Ad spend is separate and paid directly to Google — we recommend $1,000–$2,000/month to start. As campaign scope or complexity grows, pricing may be adjusted with advance notice.
Who is this built for?
This is built for licensed service contractors who want a stronger website foundation, more consistent lead flow, and a clearer path to long-term growth.
Is Website Care + Growth Support required?
No. It is an optional monthly support plan for contractors who want ongoing help with website updates, technical support, and growth guidance after launch.
If You Want Predictable, Measurable Lead Flow — Let's Talk.
We'll review your lead setup — website, tracking, and how you're currently generating work — identify where lead flow is breaking, what's missing, and what to fix first.
If we're a fit, we'll map out the Lead Foundation build and the path to activating performance.
Book Your Growth Strategy Call
Choose a time that works best. I'll review your information beforehand so we can focus on clear next steps.
Prefer to start with email instead?
Responses within 1 business day.